LADY GAGA’S FIRST EVER “GET READY WITH ME” MAKEUP TUTORIAL EXCLUSIVELY ON SEPHORA YOUTUBE USING HAUS LABS BY LADY GAGA CLEAN ARTISTRY MAKEUP

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The video showcases a transitional makeup routine, showing users how to give an everyday, accessible, and glowing look to a vibrant work of art using seven new Haus Labs some products. Lady Gaga unveils her step-by-step routine, sharing that “makeup is all about construction and artistry,” urging consumers to switch between looks, even on the same day.

“I cannot thank the beauty community enough for how you have inspired me for so many years to be myself, to love who I am and to be proud. And it took us a few years, but I feel like I finally realized that the makeup company I wanted to start was a makeup company that made makeup that mattered. Makeup that was good for your skin. Clean makeup that was good for the planet, and colorful makeup that doesn’t compromise color for your values.” – Lady Gaga, Founder, Haus Labs

With all product categories racking up multiple 5-star reviews and above 100k love, the collection flew off the shelves of Sephora – various shades of Optic Intensity Eco Liners, Bio-Radiant Gel Highlighters, Le Monster Lip Crayons and PhD Lip Oils sold out multiple times. Haus Labs delivers high-performance, high-tech, pigment-rich makeup with skincare benefits (from proprietary and/or patent-pending ingredients), and is created with kindness: clean, cruelty-free, and vegan . The brand launched June 9 exclusively at sephora.com, sephora.ca and 25 select stores in the United States and Canada, as well as a newly revamped hauslabs.com and will expand to 500 Sephora stores this fall.

@hauslabs // hauslabs.com

HAUS LABS BY LADY GAGA is a new CLEAN makeup brand powered by innovation – delivering high-tech, high-pigment, high-performance products that are proprietary, first-to-market or patent-pending, infused with skin-loving ingredients. IN-HOUSE LABORATORIES celebrates all ages, shapes, sizes, colors, genders, identities and artistic skill sets. Created with kindness: clean, cruelty-free and vegan. ONLY at Sephora US and Canada and hauslabs.com, where $1 of every purchase goes to Lady Gaga Born This Way Foundationsupporting mental health.

SOURCE Haus Labs By Lady Gaga

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